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Heard yourself say this lately?
A quick way in. Pick your stage, then the sentence that sounds most like yours. You'll see the question underneath it and one sensible next step.
You're building the first version of something and you want it to hold.
The real question
Is there demand, or only interest?
Before you build, separate people who say it's a good idea from people who would pay for it. That distinction changes everything downstream.
Strategy Intensive→Want to go deeper?
The Situations library reads ten common situations in full. If you'd rather get a read on your own business, take the Checkup.